Implementation

YouTube Marketing

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By Rohit Gupta · Business & Growth Lead, Ichelon Consulting Group

ICG runs healthcare YouTube marketing in India, powered by YODA — our proprietary YouTube intelligence platform with 29+ analytics. View-to-consultation attribution. YouTube Partner Development t

Book free 30-min Diagnostic → Chat on WhatsApp →

AI-powered healthcare-only marketing agency · +91 81302 26224

What this covers

Built for healthcare,
not generic.

Video-first patient acquisition and brand building. Long-form expertise, short-form scale.

YouTube is the second-largest search engine in the world, and for healthcare it's often the most trusted. Patients watch 4-7 doctor videos before booking a consultation. We help clinics build that video presence, and convert it.

What we do

Channel strategy, long-form educational vs short-form reach
Video SEO, titles, thumbnails, descriptions, tags optimised for both YouTube search and Google
Doctor coaching for on-camera presence
YouTube ads, skippable in-stream, non-skippable in-feed, Shorts ads
Analytics + iteration, watch-time, drop-off, conversion attribution

The ICG platform stack

YouTube Marketing runs on
three proprietary platforms.

Every youtube marketing engagement at ICG flows through three platforms we built in-house, for healthcare only.

Attribution

Beacon

Fixes EMQ (2.5 to 6+), translates CRM statuses to Meta-standard events, dedups across channels.

See Beacon →

Reporting

Agency OS

Live client dashboard. GSC, GA4, Google Ads, Meta Ads, IVR in one view. Updated daily.

See Agency OS →

Operations

Phoenix

Clinic revenue intelligence over your PMS. Daily action queue. 46-centre rollout in production.

See Phoenix →

HealthApex OS Pricing · All-Inclusive · Billed Annually

₹2,999 – 3,999/month

Single Tool

Hawk CRM intelligence overlay (₹2,999), Nexus CRM / HealthPro 360 / Phoenix alone (₹3,999 each).

₹4,999 – 11,999/month

Bundled Suite

Nexus + Hawk ₹4,999. HealthPro 360 + Patient Portal ₹7,999. Operations Suite (HealthPro + Phoenix + Portal) ₹11,999.

₹14,999/month

Complete HealthApex OS ★

All 8 tools: Nexus + Hawk + Beacon + Phoenix + HealthPro 360 + YODA + Agency OS + AIO Intel. Best value. Full integration.

Transparent. Billed annually. No hidden integration fees. Most Indian clinics save 60-80% vs Salesforce Health Cloud (₹3L+/month) or a 5-vendor multi-tool stack. Complete HealthApex OS at ₹14,999/month is 40-60% cheaper than maintaining a multi-vendor stack — plus you get unified data, one compliance officer, one founder-led engagement. Enterprise tier (hospital networks, multi-brand, custom modules): ₹50,000 – ₹3,00,000/month, founder-led.

Book the free 30-min diagnostic →

Complimentary · 30 minutes · No pitch · No proposal

30-minute Brand & Growth Diagnostic — to find out if we're the right fit.

ICG works with systems-driven, data-driven healthcare decision-makers — long-term. The diagnostic is where we find out, together, if you're that kind of partner and if our ecosystem is built for what your brand needs. You leave with a written root-cause diagnosis you can act on — whether you engage us or not. That's our promise.

Book the diagnostic → 💬 Chat with a Co-Founder

CPQL benchmarks · ICG vs market

38–58% lower CPQL
in 90 days. Across every specialty.

Most healthcare marketing service pitches sell on CPL. ICG sells on CPQL — Cost Per Qualified Lead — the cost of a lead that actually shows up for a consultation. The difference is often 3–4×. Here is what our 150+ healthcare clients actually pay.

Specialty	Market avg CPQL	ICG avg CPQL	ICG reduction
IVF & Fertility	₹2,400	₹1,180	−51%
Aesthetic Dermatology	₹1,950	₹1,020	−48%
Plastic Surgery	₹3,600	₹2,050	−43%
Hair Transplant	₹4,300	₹2,280	−47%
Ophthalmology (LASIK / cataract)	₹1,700	₹720	−58%
Mental Health (psychiatry / therapy)	₹2,200	₹1,310	−40%
Dental (chains)	₹980	₹540	−45%

90-day averages from ICG's live portfolio across Delhi NCR, Mumbai, Bangalore, Hyderabad, Pune, Chennai, and tier-2 cities. Adjust for city: metro CPQLs run 20–35% higher than tier-2 across all specialties.

HealthApex OS · The proprietary stack

Eight platforms. One intelligence layer.

Nexus CRM healthcare lead management · Beacon attribution · Hawk CRM intelligence · Phoenix clinic revenue · HealthPro 360 PMS · YODA YouTube intelligence · Agency OS live reporting · AIO Intel AEO+LLM citation tracking. Built in-house since 2018 — included in every healthcare marketing service engagement.

Explore HealthApex OS → See all eight platforms in detail →

Two products worth knowing

Hawk and YODA.
Standalone offers built for specific gaps.

⏵ Hawk · CRM Intelligence

Is your CRM hiding what it should be showing?

Hawk shows where your leads are leaking: which went cold, which were downgraded by automation, which are recoverable. Free Lead-Leak Audit in 48 hours.

Explore Hawk + free audit →

▶ YODA · YouTube Intelligence

Is your YouTube channel generating patients, or just views?

YODA connects YouTube content to consultation bookings. Patient testimonial videos generate 6.9× more consultations per view than condition explainers.

Explore YODA →

The diagnostic framework

Most healthcare marketing agencies treat symptoms.
ICG diagnoses root causes.

High CPL. Junk leads. Low ROAS. These are symptoms, not problems. ICG's diagnostic framework — built across 150+ healthcare engagements — maps every symptom to its actual root cause and the specific treatment that fixes it.

Symptom	Diagnosis	ICG Treatment
High CPL across all campaigns	Poor channel selection	SLC Matrix
Leads come in, but most are junk	Inefficient digital operations	DCG Matrix
Leads convert to appointments slowly	Sales process / telecaller gaps	ACE Matrix + MIS Tool
CPL keeps rising every month	Cross-firing between ad groups	N-Gram + Cross-Firing Analysis
Meta Smart Bidding not optimising	EMQ at 2.5, no first-party signal	Beacon CAPI middleware
Traffic is up but enquiries flat	Wrong T-1 page; no CRO	Device ID Tool + OHMRC Model
Invisible to ChatGPT / AI Overviews	No AEO infrastructure	AIO Intel Tool + cluster architecture
Patient database underutilised	No retention motion on existing patients	Phoenix revenue intelligence
Can't see which leads are leaking from your CRM	No CRM intelligence layer; backward movement invisible	Hawk · CRM intelligence + Lead-Leak Audit
YouTube channel has subscribers but no patients	Optimising for views instead of consultation attribution	YODA · YouTube intelligence + consultation attribution

Every framework in this table is proprietary to ICG. Calibrated across 150+ live healthcare accounts since 2018. Full ICG methodology → · Glossary →

Complete guides

Read the complete guide
for your category.

Six pillar guides — each 8,000–15,000 words of original ICG methodology, CPQL benchmarks, and live client data. The depth no other Indian healthcare marketing agency publishes.

Healthcare Marketing India — Complete Guide → Doctor Marketing India — Complete Guide → Hospital Marketing India — Complete Guide → IVF Marketing India — Complete Guide → Healthcare Performance Marketing — Complete Guide → Healthcare SEO + AEO India — Complete Guide →

More insights at ichelonconsulting.com/insights · 250+ articles · all healthcare-only

The ICG technology stack

Nine tools. One compounding system. HealthApex OS
Built in-house. Deployed in every engagement.

ICG's results are reproducible because they are built on proprietary infrastructure — not agency intuition or generic tools. These nine HealthApex OS platforms are what power every ICG engagement.

Healthcare CRM

Nexus CRM

Healthcare CRM & Lead Management

ICG's healthcare-specific CRM and lead management system. Specialty-configured funnel stages for IVF, dental, aesthetic, ortho, hospital OPD. 1-click CAPI + GCLID via Beacon. Hawk intelligence built in. DPDP-compliant by architecture. Deployed across 300+ healthcare centres.

Specialty-specific funnel stages, not generic SaaS pipeline
1-click CAPI + GCLID via Beacon attribution
Telecaller leaderboard + adherence scoring native
DPDP Act 2023 compliant by architecture

Explore Nexus CRM →

Business Layer

Hawk

CRM Intelligence & Lead-Ops MIS

Sits as the business intelligence layer above your CRM — Nexus, Salesforce, LeadSquared, HubSpot, Zoho, or any custom CRM. Shows where leads are leaking, which effort is wasted, and which good leads were quietly downgraded by automation — not by a human decision.

Sits above your existing LMS — no replacement
83% of effort goes to dead leads — surfaced Day 1
~75% qualified-lead downgrades by automation
Free Lead-Leak Audit in 48 hours

Explore Hawk + free audit →

Attribution Core

Beacon

Attribution Engine & CAPI Middleware

Sits at the centre of every ICG attribution architecture. CAPI middleware connecting Meta Ads, Google Ads, WhatsApp and IVR to your CRM. Lifts Event Match Quality from 2.5 to 6+, reducing CPM 30–40% from the same budget.

Server-side CAPI — bypasses iOS privacy changes
EMQ 2.5 → 6+ across portfolio
30–40% CPM reduction from EMQ lift alone
Multi-touch: ad → consultation → revenue

Explore Beacon →

Practice Management

HealthPro 360

PMS with built-in revenue intelligence layer

The only PMS that tracks cross-sell and up-sell opportunities within your existing patient base. 12 modules covering OPD, IPD, Pharmacy, Labs, Billing, Inventory, Patient Portal, Smart Scheduling, RBAC, AES-256 encrypted storage.

Only PMS with built-in Revenue Intelligence
Cross-sell signal tracking within existing patients
12 modules: OPD, IPD, Pharmacy, Labs, Billing+
Audit trails + RBAC + AES-256 encryption

Explore HealthPro 360 →

Revenue Layer

Phoenix

Revenue intelligence built over your existing PMS

If you already have a PMS — Akhil Systems, Practo, or any other — Phoenix builds the business intelligence layer on top of it without replacement. Currently live across 46 centres for a national chain.

Works over your existing PMS — no migration
Daily action queue: Prevent Loss / Maintain / Grow
Catches unbilled services, collection gaps, lapsing patients
CPQL variance ₹620–₹3,800 → ₹680–₹1,420

Explore Phoenix →

YouTube Intelligence

YODA

YouTube analytics that measures patients, not views

The only YouTube intelligence platform built for healthcare business outcomes. Connects video performance to actual consultation bookings — not views, not subscribers. Patient testimonial videos generate 6.9× more consultations per view than condition explainers.

Consultation attribution per video — not views
Demand-gap: what patients search that your channel misses
50+ doctor channels tracked across India
AIO readiness scoring: which videos AI tools cite

Explore YODA →

Governance & Transparency

Agency OS

Full transparency. Instant diagnosis. Zero surprises.

ICG's centralised governance platform — every client sees everything in real time, and ICG's team sees every problem the moment it surfaces. 30+ real-time alert systems fire the moment a metric drifts outside its performance envelope.

GSC, GA4, Google Ads, Meta Ads, IVR — one live view
30+ real-time alert systems per account
CPQL drift alert at >15% week-on-week change
Client login: full transparency on your account

Explore Agency OS →

AEO & LLM Intelligence

AIO Intel

AI Overview + LLM citation tracking, healthcare-tuned

Knows the moment ChatGPT, Perplexity, Google AI Overviews and Gemini cite your brand in patient answers — and which content drove the citation. Bot-aware dashboard with GA4-registered custom dims (AIO source, AIO referrer) and IndexNow + GSC API integration.

Live tracking across ChatGPT / Perplexity / Google AIO / Gemini
Bot-aware: knows human vs scraper traffic
Custom GA4 dims register AIO source + referrer
IndexNow + GSC API: content surfaced to LLMs within hours

View AIO Intel dashboard →

Competitor Intelligence

Prism Spy

Every Meta + Google ad your competitors run, watched daily

Tracks 75+ Indian healthcare brands, 2,150+ active ads, ₹50Cr+ aggregate ad spend visibility per month. Surfaces what's working, what's been killed, what offers are emerging. Powers every ICG Meta Ads brief, Performance Marketing diagnostic, and IVF / derm / dental specialty campaign with real competitive intelligence.

75+ brands tracked across 30+ healthcare specialties
2,150+ active ads · daily refresh
Activity Feed: every spend / hook / pause logged
Offers Intelligence: 250+ offers in market tracked

Explore Prism Spy →

GBP Intelligence Platform

Angryturtle

Every Google Business Profile scored, tracked, protected, and grown from one command centre

ICG's proprietary Google Business Profile intelligence platform. Scores every listing across 7 dimensions, tracks rank on a live geo-grid across your actual service area, audits NAP + citations, monitors 531 suspension-risk factors continuously, and drafts Google Posts on cadence. Currently managing 143 healthcare listings with 0 suspensions and 4.76★ portfolio average across 28,137 reviews.

143 listings under management · 0 suspensions · 4.76★
7-dimension Health Score + 5-factor Rank OS per listing
Geo-grid rank tracking + NAP + Citation audit + Profile Shield
NMC + NABH + ART Act + DPDP compliance built into every content + review workflow

Explore Angryturtle →

Every ICG engagement runs on some combination of these ten HealthApex OS tools. The diagnostic determines which combination is right for your practice.

Explore HealthApex OS → See the full stack live on your account — free 30-min audit →

The team behind your account

Every diagnostic is led by a founder.
You'll know their names before the engagement begins.

ICG was built by three IIT BHU engineers who entered healthcare marketing with a specific intent: to build the tools that didn't exist and run the campaigns that most agencies couldn't. When you book a diagnostic, Rohit or Abhash leads it personally. Not an account manager. Not a senior executive. The people who built what you're evaluating.

The ICG team — 60+ healthcare marketing specialists at Gurgaon HQ

60+ specialists.
One growth engine.

Performance marketers, analysts, AI engineers, content strategists, and operations specialists — all healthcare-only. Headquartered in Gurgaon since 2018.

Rohit Gupta

Business & Growth Lead & Director

IIT BHU · IIM Rohtak

Rohit's first question in every diagnostic: "When you ask your agency why patients aren't booking — what do they say?" He says the answer tells him more than any dashboard.

Full profile →

Abhash Kumar

Strategy & Analytics Lead & Director

IIT BHU · IIM Bangalore

Abhash built Beacon because most agencies couldn't answer one question: "Which of my campaigns generated that consultation?" He decided the problem was solvable in code. It was.

Full profile →

Deep Das

Technology & AI Lead & Director

IIT BHU

Deep built the 4-Bot patient lifecycle system after watching a client lose 60+ qualified leads in one week to a 6-hour WhatsApp response window. He decided the problem was solvable in code. It was.

Full profile →

Book a diagnostic with the Co-Founding Team → Meet the full leadership team →

Keyword cluster

Also serving these YouTube marketing queries.

The YouTube Marketing engagement at ICG also covers — and ranks for — these adjacent search variants. Each is a real service slice we deliver under the same retainer.

Medical YouTube marketing

YouTube strategy with doctor-reviewer content workflow + medical accuracy.

Doctor YouTube channel growth

Individual physician YouTube channel strategy + production + optimisation.

Hospital YouTube marketing

Multi-specialty hospital YouTube strategy across service lines + doctor channels.

YouTube SEO healthcare

Video SEO + thumbnail + metadata optimisation for healthcare search visibility.

IVF YouTube marketing

Fertility-specific YouTube content with consideration-cycle nurture.

Plastic surgery YouTube

Procedure explanation + outcome demonstration video strategy.

YouTube ads for healthcare

TrueView, Bumper, and Skippable ads calibrated for healthcare patient journey.

Medical practice YouTube

Practice-level YouTube strategy with patient education content focus.

Healthcare video SEO

VideoObject schema + closed captions + transcript optimisation.

YouTube channel management healthcare

Full channel management — content production, optimisation, community.

Keyword-cluster FAQ

Common questions about healthcare YouTube marketing agency India.

YouTube is the second-largest search engine globally and the primary research surface for patients researching procedures, treatments, and specialists. Patients consume 15-20 minutes of video content before booking specialty consultations. YouTube authority compounds for years.

The YODA difference

YouTube as a business channel, not a vanity exercise.

Every other YouTube agency optimises for views, watch time, and subscriber growth — the metrics that grow YouTube ad revenue for creators. ICG's YouTube practice optimises for the only metric that matters to a healthcare business: which videos generate patient consultations and revenue. Powered by YODA, our proprietary YouTube intelligence platform.

The Platform

YODA — YouTube Intelligence →

Beacon-attributed view-to-booking tracking · revenue per video · channel ROI dashboard · multi-client agency views.

Pillar 1

YouTube Marketing Guide →

Complete 2026 strategy for business. Content types that convert. Attribution architecture. Agency vs in-house.

Pillar 2

Analytics Metrics That Matter →

The 12 metrics that predict business growth. Why subscriber count is misleading. Vanity vs revenue metrics.

Pillar 3

YouTube for Doctors →

NMC-compliant strategy. 3 video types that drive consultations. Publishing cadence. Timeline expectations.

The framework

The 3 video types that drive consultations.

Hanuman Sihag's framework, built across 50+ named physician + 30+ healthcare brand YouTube channels. Most channels fail because they optimise for views. The few that convert run on this 3-type architecture.

TOFU · Top of Funnel

Type 1 — Condition Education

8-12 min deep explainers on specific conditions or symptoms. Captures search intent before patients are ready to book. NMC-compliant by design.

Why it converts: Patient remembers your name when ready to book 30-90 days later.

MOFU · Middle of Funnel

Type 2 — Doctor Credibility

5-10 min doctor-on-camera content about approach, philosophy, training. Builds trust during patient's research phase.

Why it converts: Answers the silent question patients ask — "Can I trust this person with my health?"

BOFU · Bottom of Funnel

Type 3 — Patient Testimonials

3-7 min real patient stories (with consent). NMC-compliant — experiences, not outcome guarantees. Closes trust gap at booking moment.

Why it converts: Social proof that doctor-on-camera content cannot replicate.

What YODA shows you that no other tool can

8 screenshots. 29+ analytics. Zero competitive equivalents.

VidIQ and TubeBuddy report what happened. YODA tells you what to do. Real screenshots from the live tool — each represents a capability competitors do not have.

Cluster Verdicts — Reach/Calls/Pause/Optimise decisioning per topic cluster

Topic × Format Matrix — which format works in which topic

Cohort Matrix — fresh vs evergreen traffic split

ROI by Cluster — compounding multiplier per topic

Programming — exact action per video, written

Retitling Engine — AI titles with retention benchmarks

Tag Optimisation — from real search queries

AIO Readiness — Google AI Overview eligibility scoring

See the full YODA platform →

How we measure

View → website → WhatsApp → consultation → revenue.

Every video has a measurable contribution to revenue. ICG's Beacon attribution platform tracks the full chain from YouTube impression to patient revenue. Underperforming content gets retired. Top-performing content gets scaled into clusters.

Video view tracking

YouTube viewer ID + content cluster + watch duration captured.

Channel-to-website attribution

When viewer clicks through, Beacon records the session origin.

Website-to-WhatsApp attribution

When the session triggers a WhatsApp enquiry, the conversation is tagged with the originating video.

WhatsApp-to-booking attribution

When the WhatsApp conversation converts to a booked consultation, the video gets credit.

Booking-to-revenue attribution

Consultation revenue + downstream procedures flow back to the originating video as lifetime value.

ICG insights on YouTube + business outcomes

Deep reading.

Hanuman Sihag · 3 min

Doctor Personal Brand India 2026: 5-Pillar Playbook for Physicians →

Hanuman Sihag · 15 min

VidIQ & TubeBuddy Alternative for Healthcare YouTube — YODA →

Hanuman Sihag · 6 min

YouTube for Doctors: How to Turn Views Into Patient Consultations →

Hanuman Sihag · 5 min

Why Your YouTube Views Don't Equal Revenue (And What Actually Does) →

Team Behind This Page

The team behind youtube-marketing
at ICG.

Named leaders involved in every account. Not delegated to junior account managers.

Lead Partner

Rohit Gupta

Co-Founder and Director

Leads every Brand & Growth Diagnostic. Architected SLC and DCG matrices.

See full profile →

Co-Lead

Abhash Kumar

Co-Founder and Director

Architected ICG's four-layer SEO system and the OHMRC CRO methodology.

See full profile →

Book your free 30-min diagnostic →

No commitment. Response within 4 business hours.

Find your root cause in 30 minutes.

Free Brand & Growth Diagnostic. Written findings. No commitment.

Book free diagnostic → Chat on WhatsApp →

Selected ICG clients

Healthcare brands ICG
has worked with.

A representative slice of the 300+ healthcare brands ICG has delivered for across India. Full client list available under NDA during a Brand and Growth Diagnostic.

Read full client case studies →

Client video stories

What clients say about YouTube Marketing · on video.

Dr. Gaurang Krishna

Hair Transplant Surgeon · Medlinks · Delhi

"I must say I am very happy, very satisfied and impressed with what they are doing. The entire team is excellent."

Dr. Samyak Dhawan

Co-Founder, Kayakalp Global · Kayakalp Global (D2C Derma)

"Scale up of organic channels and business consulting. ICG has absolute domain authority in their field."

Dr. Arvinder Soin

Liver Transplant Surgeon · Medanta · Gurgaon

See all client video testimonials →

Latest insights on this service

Deep reading on YouTube Marketing.

From ICG's expert library — Hanuman Sihag (SEO/AEO), Raman Soni (Performance Marketing), and the ICG editorial team write the playbooks behind every engagement.

Hanuman Sihag · 3 min read

Doctor Personal Brand India 2026: 5-Pillar Playbook for Physicians →

Build a doctor personal brand that fills the OPD. ICG's 5-pillar, 90-day playbook from 20+ physician brands in India — content, NMC complian...

Raman Soni · 3 min read

The Indian Aesthetic Clinic Marketing Playbook (2026 Edition) →

Aesthetic medicine in India is the fastest-growing elective healthcare segment at 22% CAGR. The market is lucrative and difficult to market...

Raman Soni · 9 min read

Bariatric Surgery Marketing in India: Long-Cycle Patient Funnels →

Bariatric surgery has a 6-24 month patient decision cycle — the longest in elective healthcare. Marketing that doesn't build presence across...

Hanuman Sihag · 8 min read

The Endocrinology Marketing Playbook: Diabetes + Thyroid Patient Acquisition →

Endocrinology is India's fastest-growing specialist consultation category by volume — 77M diabetes cases, 1 in 5 Indian women with PCOS, 42M...

See all ICG insights →

Ready to scope
YouTube Marketing for your practice?

Start with a complimentary 30-minute Brand & Growth Diagnostic with India's AI-powered healthcare-only marketing agency.

Book free 30-min Diagnostic → Chat on WhatsApp →

Or call +91 81302 26224 · contact@ichelonconsulting.com

YouTube Marketing

Built for healthcare,not generic.

What we do

YouTube Marketing runs onthree proprietary platforms.

Beacon

Agency OS

Phoenix

30-minute Brand & Growth Diagnostic — to find out if we're the right fit.

38–58% lower CPQLin 90 days. Across every specialty.

Eight platforms. One intelligence layer.

Hawk and YODA.Standalone offers built for specific gaps.

Is your CRM hiding what it should be showing?

Is your YouTube channel generating patients, or just views?

Most healthcare marketing agencies treat symptoms.ICG diagnoses root causes.

Read the complete guidefor your category.

Nine tools. One compounding system. HealthApex OSBuilt in-house. Deployed in every engagement.

Nexus CRM

Hawk

Beacon

HealthPro 360

Phoenix

YODA

Agency OS

AIO Intel

Prism Spy

Angryturtle

Every diagnostic is led by a founder.You'll know their names before the engagement begins.

60+ specialists.One growth engine.

Rohit Gupta

Abhash Kumar

Deep Das

Also serving these YouTube marketing queries.

Medical YouTube marketing

Doctor YouTube channel growth

Hospital YouTube marketing

YouTube SEO healthcare

IVF YouTube marketing

Plastic surgery YouTube

YouTube ads for healthcare

Medical practice YouTube

Healthcare video SEO

YouTube channel management healthcare

Common questions about healthcare YouTube marketing agency India.

YouTube as a business channel, not a vanity exercise.

The 3 video types that drive consultations.

Type 1 — Condition Education

Type 2 — Doctor Credibility

Type 3 — Patient Testimonials

8 screenshots. 29+ analytics. Zero competitive equivalents.

View → website → WhatsApp → consultation → revenue.

Video view tracking

Channel-to-website attribution

Website-to-WhatsApp attribution

WhatsApp-to-booking attribution

Booking-to-revenue attribution

Deep reading.

The team behind youtube-marketingat ICG.

Healthcare brands ICGhas worked with.

What clients say about YouTube Marketing · on video.

Deep reading on YouTube Marketing.

Ready to scopeYouTube Marketing for your practice?

Hi, I'm Rohit. Co-Founder, ICG.

Built for healthcare,
not generic.

YouTube Marketing runs on
three proprietary platforms.

38–58% lower CPQL
in 90 days. Across every specialty.

Hawk and YODA.
Standalone offers built for specific gaps.

Most healthcare marketing agencies treat symptoms.
ICG diagnoses root causes.

Read the complete guide
for your category.

Nine tools. One compounding system. HealthApex OS
Built in-house. Deployed in every engagement.

Every diagnostic is led by a founder.
You'll know their names before the engagement begins.

60+ specialists.
One growth engine.

The team behind youtube-marketing
at ICG.

Healthcare brands ICG
has worked with.

Ready to scope
YouTube Marketing for your practice?