NABH Partner Programme · India · 3 collaboration models
NABH consultants — let's build a shared pipeline.
ICG generates hospital and clinic NABH consulting leads from a fast-growing base of city and specialty pages. We deliver marketing, brand, and SOP layers in-house. We partner with vetted NABH consultants for the clinical-quality and full accreditation delivery layers.
How the partnership works · 3 models
Pick the model that fits your practice.
Model — Referral
15-20% commission
ICG generates + qualifies the lead → introduces to you → you deliver. Best for busy independent consultants who want opportunistic new engagements without marketing overhead.
Model — Marketing Partnership
₹15-30K/mo retainer OR ₹5-8K per qualified lead
ICG runs sustained SEO + content + brand marketing for you under co-branded positioning. You get a predictable lead flow. Best for growing consulting practices.
Model — White-Label
ICG margin 30-50% · Partner margin 50-70%
ICG owns the client relationship; you deliver as the specialist. Highest-value model for consultants who prefer delivery over sales. Not prominently displayed on public pages.
Who we partner with · minimum bar
The partner qualification.
- → Minimum 3 NABH accreditations delivered as lead consultant
- → At least 2 verifiable client references (we will call them)
- → Own consulting practice (not employed at a hospital as a quality officer)
- → Comfortable with non-exclusive partnership (you keep your own practice)
- → Willingness to align on documentation format for ICG-referred engagements
- → DPDP-compliant handling of client data
Frequently asked
Questions from prospective partners.
Is this an exclusive arrangement?
No. You keep your own consulting practice and independently sourced clients. The partnership is opt-in per engagement — when ICG has a lead that matches your city and capacity, we introduce; you decide whether to take it.
How does the referral commission structure work?
For the Referral model: 15-20% of the total engagement value paid to ICG once the client's second invoice is settled. For engagements where ICG delivers marketing/brand layers, we settle marketing revenue separately from your delivery revenue.
What kind of leads does ICG typically send?
50-200 bed hospitals in Delhi NCR / Mumbai / Bangalore / Chennai + specialty clinics (IVF, aesthetic dermatology, dental, day care) pursuing SHCO. Engagement sizes range from ₹1.5L SHCO to ₹6L+ hospital implementations.
How does ICG vet partners before sending leads?
Verification of the 3 minimum accreditations you've delivered (we call references), a 45-60 min interview covering methodology and quality practice, and a review of your engagement documentation format. Vetting takes 2-3 weeks after form submission.
Can I engage in multiple models simultaneously?
Yes. Many partners run Referral for opportunistic leads AND Marketing Partnership for baseline lead flow. White-Label is typically a separate arrangement for specific client engagements.
Ready to explore partnership?
Register your practice, tell us about your NABH experience, and we'll come back within 5 working days.
