Chiropractic Google benchmarks 2026: 1,035 US chiropractic practices
How do US chiropractic practices show up on Google? Benchmarks from 1,035 chiropractic practices across 20 metros: ratings, how many reviews a typical chiropractic practice has, and how many open at weekends, nationally and in 20 cities.
- Average rating 4.77★; typical 125 reviews.
- 11.1% have 500+ reviews; 27% have fewer than 50.
- 30.8% open at least one weekend day (4.9 days a week on average).
- Deepest reviews: Austin (294.5); most weekend opening: Chicago (50.9%).
- Every practice welcome — retainers from $499/mo, Goals-Driven engagements, Performance-Linked Payout Models available.
- Dallas, Texas LLC
- US client team · Central Time (CST)
- 25+ US healthcare clients
- BAA signed with every client
- HIPAA compliance training across client and delivery teams
- Contracts and invoices in USD
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“They were able to get all my ideas and work with me over a period of three to four months and create this amazing website. It's super customized, very modern, and it incorporates all the elements that I had wanted — the patient portal, nice pictures, a very interactive website, patient reviews. I would highly recommend their company to anyone who wants to make an excellent website.”
US chiropractic practices on Google
1,035 US chiropractic practices across 20 metros, by total Google reviews.
Chiropractic benchmarks for 20 US cities
Short answer: typical review counts range from 54 in Philadelphia to 294.5 in Austin; weekend opening from 15.8% (Las Vegas) to 50.9% (Chicago).
| Metro | Studied | Avg rating | Typical reviews | Under 50 reviews | 500+ reviews | Open a weekend day |
|---|---|---|---|---|---|---|
| Atlanta | 60 | 4.79★ | 194 | 23.3% | 23.3% | 33.3% |
| Austin | 40 | 4.92★ | 294.5 | 12.5% | 12.5% | 37.5% |
| Boston | 47 | 4.75★ | 83 | 42.6% | 2.1% | 25.5% |
| Chicago | 53 | 4.77★ | 121 | 24.5% | 9.4% | 50.9% |
| Dallas | 55 | 4.68★ | 172 | 25.5% | 10.9% | 36.4% |
| Denver | 55 | 4.78★ | 211 | 12.7% | 10.9% | 21.8% |
| Houston | 58 | 4.79★ | 120 | 25.9% | 13.8% | 36.2% |
| Las Vegas | 57 | 4.74★ | 175 | 17.5% | 15.8% | 15.8% |
| Los Angeles | 54 | 4.75★ | 88 | 37% | 5.6% | 42.6% |
| Miami | 57 | 4.69★ | 94 | 31.6% | 1.8% | 42.1% |
| Nashville | 42 | 4.77★ | 94 | 26.2% | 16.7% | 26.2% |
| New York | 54 | 4.83★ | 140 | 24.1% | 9.3% | 25.9% |
| Orlando | 52 | 4.71★ | 120.5 | 21.2% | 15.4% | 26.9% |
| Philadelphia | 59 | 4.67★ | 54 | 47.5% | 5.1% | 18.6% |
| Phoenix | 31 | 4.78★ | 149 | 19.4% | 9.7% | 22.6% |
| San Diego | 54 | 4.83★ | 103 | 27.8% | 13% | 38.9% |
| San Francisco | 47 | 4.85★ | 70 | 40.4% | 2.1% | 29.8% |
| Scottsdale | 55 | 4.86★ | 170 | 20% | 16.4% | 21.8% |
| Seattle | 53 | 4.67★ | 77 | 37.7% | 5.7% | 20.8% |
| Washington DC | 52 | 4.85★ | 236.5 | 17.3% | 21.2% | 40.4% |
| United States | 1,035 | 4.77★ | 125 | 27% | 11.1% | 30.8% |
US chiropractic practices on Google, from verified city averages (data collected September 2026). "Typical reviews" is the median review count. Cities with fewer than 10 businesses are not shown. Smaller city samples swing more; read them as typical, not exact.
Using these benchmarks
- Set your review target locally: compare your count with your city's typical figure above.
- Build a steady review routine and reply to every review without confirming anyone is a patient.
- Check weekend access against local competitors, and keep Google hours exact.
- Complete the basics: website, phone, hours and the right categories.
Method: Google Business Profile data for 1,035 US chiropractic practices found through Google searches in 20 large metros, September 2026; verified city averages from the Ichelon data team. Cities with fewer than 10 businesses are not shown. Profile metrics only; visible patterns, not Google's ranking formula. Free to reuse with credit (CC BY 4.0). All 9 specialties →
Related pages from the US team
All 9 specialties
Compare specialties side by side.
Healthcare marketing, USA
How Ichelon Consulting US helps practices grow.
Directory and citation sites
Where practices should be listed.
Every practice welcome — Goals-Driven engagements from $499/mo
We benchmark your last 90 days, agree monthly goals with you, and track them live on Ichelon Agency OS with a report every Monday. Performance-Linked Payout Models are available. Our US leadership is based in Dallas, and strategy calls run in US business hours.
Common questions
What is the average Google rating for a chiropractic practice?
4.77 stars across 1,035 US chiropractic practices in our study (20 metros, September 2026).
How many Google reviews does a typical chiropractic practice have?
The median is 125 reviews. 11.1% have 500 or more and 27% have fewer than 50. By city, the typical count ranges from 54 (Philadelphia) to 294.5 (Austin).
Are chiropractic practices open on weekends?
30.8% list at least one weekend day on Google, from 15.8% in Las Vegas to 50.9% in Chicago.
A note on this guide: it explains marketing practice, not legal advice. Rules on privacy, advertising and insurance change and vary by state, so confirm anything compliance-related with your own counsel.
How does your chiropractic practice compare?
A free 30-minute call with the US team. We'll benchmark your Google profile against your specialty and city.